News & Resources
5 strengths and 5 weaknesses in Facebook’s advertising system
Facebook or Meta celebrated 18 this year, and reminds us every year that it is still a strong player in the world of advertising. Or Seglovitz, a lecturer in the marketing courses at the Technion Continuing Studies, presents 5 innovations that will affect every...
Bringing a unique treasure of knowledge to one arena for the first time in Israel
How do you go from an idea that germinated in the R&D process to managing a mega-project in terms of policy, strategy, personnel, technology and market needs? And how can the characteristics of Israeli industry help or hinder? A senior workshop of the Technion...
The digital transformation – think big, plan the journey and maintain the momentum
Digital transformation is a concept and process that is much larger and more extensive than the collection of measures that organizations have taken as a response to the corona epidemic. It deals with the integration of digital technologies in order to bring value to...
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